About Us
ASQ is a leading financial & management consulting company in Malaysia.
Since our inception in 1983, we have been dedicated to delivering unparalleled professional business services that help our clients thrive in today's fast pace and dynamic financial environment.
Key Milestones
1983
Established in 1983, SQ Partners was officially incorporated, marking the beginning of its formal operations as a legal entity in Malaysia
1988
Advanced Consulting Group started from a modest office spanning 150 square feet in Foh Chong Building at Jalan Ibrahim, Johor Bahru
1992
Advanced Consulting Group relocated to Wisma MBF, a move that further facilitated the expansion of business and operations
1993
The additions of key leaders in corporate secretarial and consulting teams played as a crucial factors in propelling the company to a remarkable level of success
2002
Advanced Consulting Group and SQ Partners had merged to form ASQ Consulting Group, establishing a robust accounting firm. Concurrently, ASQ joined international accounting association, Morison Global
2016
ASQ Consulting Group officially became a member of Allinial Global, the world's second largest accounting association
2017
ASQ Consulting Group expanded the footprint at the central of Malaysia by setting up a branch in Kuala Lumpur
2019
Expansion of office area in City Square from 6,530 sq ft to 12,742 sq ft with an increase of workforce to 150 professionals
2020
ASQ Consulting Group moved the HQ office from City Square to Kempas Utama, to cater the growing number of employees
2022
ASQ Consulting Group had been honoured with the prestigious Golden Eagle Award by Nanyang Siang Pau
2023
ASQ Consulting Group achieved a remarkable milestone by expanding the business further through a merger exercise, with a team of 250 professionals
Vision and Mission
Vision
Become the preferred financial and management consulting company for clients
Become a happy enterprise
Mission
Provide clients for all their professional needs and assist them to build a valuable company
Provide a platform to unleash employees’ potentials and make them a happy teammate
Core and Values
Customer first
We priotise our clients at the forefront of all our actions. Your success is our success. We are dedicated to understanding your unique needs, delivering tailored solutions, and fostering lasting partnerships.
Teamwork
Collaboration is the heartbeat of our success. We believe in the collective strength of our team. By pooling our diverse talents and perspectives, we achieve extraordinary results, fostering an environment where every voice is valued.
Professionalism
Excellence is the cornerstone of our practice. Upholding the highest standards of professionalism, we navigate complexities with precision. Our commitment to continuous improvement ensures we stay at the forefront of industry best practices.
Integrity
Trust is the bedrock of our relationships. We conduct business with unwavering integrity, adhering to the strictest ethical standards. Transparency and honesty underscore every interaction, fostering a culture of trust with our clients, partners, and team members.
Altruism
Kindness and generosity contribute to the wellbeing and success of all those we serve. We are dedicated to caring for our colleagues and clients with a genuine spirit of selfless giving.
